Hubbard Radio Washington DC, LLC. All rights reserved. This website is not intended for users located within the European Economic Area.
Government managers information-grazing habits revealed!
Lisa Dezzutti of Market Connections previews the 2010-2011 Federal Media and Marketing Study. March 14, 2011
March 14, 2011 — Host Mark Amtower interviews Lisa Dezzutti, president & CEO of Market Connections, regarding the soon-to-be-released research study on federal managers’ information grazing habits: The 2010-2011 Federal Media and Marketing Study.
The study represents findings from interviews with 2,600 federal and DoD managers across 23 management disciplines. It provides statistical findings regarding 37 publications (trade publications and broader industry publications), 14 business news media outlets, 16 social media sites, 8 news aggregators, blogs, and more, and provides details on media preferences. The study is a web-based tool available for purchase.
A preview of the study is scheduled for March 29 at a breakfast briefing at the Tyson’s Corner Marriott. Details are at the Market Connections website. The study is done in conjunction with TMP Government.
Copyright © 2024 Federal News Network. All rights reserved. This website is not intended for users located within the European Economic Area.
Amtower Off Center
MONDAYS at Noon
Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.
-
Branding & marketing in GovCon Amtower Off-Center
-
Trends in the government market Amtower Off-Center
-
The Visible Expert Revolution Amtower Off-Center