Are You Facebook Friends With Your Plumber?

While social media can be an important part of your marketing mix, it is important to maintain a sense of perspective and pragmatism.

Are_You_Facebook_Friends_With_Your_PlumberWhile social media can be an important part of your marketing mix, it is important to maintain a sense of perspective and pragmatism. To be done correctly, social media takes a great deal of time and effort. Also, there are many types of social media, some of which might not be right for your organization. You need to be aware of how pertinent each social network is amongst federal agencies. Below is a quick look at some of the social media options for federal marketing:

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