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Hot topics in government marketing
What is the state of government marketing? Find out when Lou Anne Brossman of Government Marketing University joins host Mark Amtower on this week's Amtower Off...
This week on “Amtower Off Center”, host Mark Amtower interviews marketing pro Lou Anne Brossman of Government Marketing University on the state of government marketing and the October 13 GAIN conference.
Topics include:
- the role of content marketing
- LinkedIn and social selling
- events in GovCon
- account/agency based marketing (ABM)
- the GAIN conference
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Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.
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