Bidding to win

Head shot of Helene Johnson
Helene Johnson, principal,
Bid2Win Consulting

This week on “Amtower Off Center”, host Mark Amtower interviews capture guru Helene Johnson  on a variety of issues around winning contracts.

Topics include:

  • what exactly does “capture” entail and what is the process?
  • the role of strategy
  • is capture impeded by the continuing resolution?
  • how to know that an incumbent is vulnerable
  • developing and deploying a win theme