Bidding to win

Helene Johnson, principal at Bid2Win Consulting, joins host Mark Amtower on this week's Amtower Off Center to discuss capture strategy, business development and...

Head shot of Helene Johnson
Helene Johnson, principal,
Bid2Win Consulting

(This show originally aired on October 30, 2017)

This week on “Amtower Off Center”, host Mark Amtower interviews capture guru Helene Johnson  on a variety of issues around winning contracts.

Topics include:

  • what exactly does “capture” entail and what is the process?
  • the role of strategy
  • is capture impeded by the continuing resolution?
  • how to know that an incumbent is vulnerable
  • developing and deploying a win theme

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