An analysis of the 2018 GovCon market

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This week on Amtower Off Center, host Mark Amtower interviews William Sanders, director of Technology Strategy and Business Development (SLED) for Oracle, and Mike Smoyer, president of the Digital Government Institute and producer of 930Gov.

Head shots of Sanders & Smoyer
William Sanders & Mike Smoyer

Topics include some thoughts on the recent Market Connections Government contractor study regarding:

  • event sponsorship budgets increasing
  • developing the right messaging for trade show signage
  • the use of social media (especially LinkedIn) for marketing and relationships
  • the importance of relationships in the GovCon market