Market Chat

Episode 25: Trending versus Trendy in the Federal Government

In this episode of Market Chat, we will provide insight into what is Trending versus Trendy that will impact the federal government in 2023 and beyond.  

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Episode 24: Insights from expert Federal Sales Leaders: Standing up your federal sales organization and effectively driving revenue at end of fiscal year

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Episode 23: Winning Task Orders: It’s not just about winning the IDIQ contract – that’s when the real work begins – winning task orders!

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Episode 20: Government contracting storytelling: People, plot, place and purpose in GovCon

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Episode 19: Reflections of a former Office of Small & Disadvantaged Business Utilization (OSDBU) executive

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Episode 18: Marketing artificial intelligence (AI) solutions to federal agencies

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Episode 16: Government and industry communication and collaboration – a discussion with Department of Homeland Security procurement

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Episode 14: How to leverage customer experience as a tool for government marketing (and gain customer loyalty)

We are talking about “The Customer Journey”.  If you strive for a customer-centric culture, you must understand your customer’s journey—every…

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Episode 13: Get in the game of multi-partner marketing with distributors

Today we are going to be talking about Public Sector Distributors to ensure our listeners have a good understanding of the channel ecosystem and how best…

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Episode 12: Marketing IT Service Offerings: Ensure your messaging is on target with helping government improve performance, customer experience and operational costs

If you are just entering the federal IT services market or have been marketing your service offerings for a while you will walk away with new knowledge on ways to increase your company’s thought leadership by listening to this episode of Market Chat.

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