Market Connections

• What’s working in marketing to the government

  Mark Amtower hosts a roundtable discussion of content marketing, thought leadership, and trends in the federal market. December 15, 2014

  Amtower Off-Center

  December 15, 2014
• The impact of LPTA

  Market Connections CEO Lisa Dezzutti and Michael Fischetti, executive director of the National Contract Manager's Association will discuss some of the big issues affecting contractors including lowest price, technically acceptable (LPTA). November 25, 2013

  Amtower Off-Center

  November 25, 2013
• Lowest price becoming primary factor in IT, services acquisitions

  New data from Govini, a market research firm, finds the number of lowest price, technically acceptable awards doubled from 2009 to 2013. Vendors also are seeing more and more agencies issue solicitations where price is the only or a major evaluation criterion. DoD, civilian agency official acquisition officials say LPTA is one tool in a large toolbox.

  Technology

  November 19, 2013
• Vendors see writing on the wall when it comes to low price acquisitions

  New research and a survey of federal contracting employees and contractors found the use of lowest price, technically acceptable is here to stay. Vendors must figure out how to adjust to this new acquisition environment where innovation and value are not always an agency's top priority.

  Management

  October 25, 2013
• Marketing to the government during tough times

  Lisa Dezzutti, CEO of Market Connections, joins host Mark Amtower, to discuss how to generate business for your company when budgets are tight. April 1, 2013

  Amtower Off-Center

  April 01, 2013
• How to win government contracts

  Lisa Dezzutti and Monica Parham from Market Connections talk about what contractors can do to raise their profiles in the federal market. August 27, 2012

  Amtower Off-Center

  August 28, 2012
• Social media in the public sector

  Market Connections President and CEO Lisa Dezzuti joins host Mark Amtower to talk about how government and contractors are using social media to do their jobs. October 10, 2011

  Amtower Off-Center

  October 10, 2011
• Benchmark set for social media in government

  A new report combines the findings of two surveys -one targeting federal employees, the other federal contractors - on the use of social media in the government. Research Director at Market Connections, John Kagia, fills us in.

  Federal Drive

  January 14, 2011
• How to use social media at your agency

  This week, Amtower talks with John Kagia of Market Connections. June 14, 2010

  Amtower Off-Center

  June 14, 2010